What Does Zubie Do?

    Learn about what Zubie does, their connected vehicle services, and key company information.

    What Does Zubie Do?

    Name: Zubie

    Headquarters: Bloomington, Minnesota, United States

    Employees: 11-50

    Zubie is a connected vehicle services company that provides real-time vehicle health, location, and safety information to both consumers and businesses. Their core offering centers around the Zubie key, a device that plugs into a vehicle and allows users to monitor vehicle data via Zubie’s mobile apps for iOS and Android.

    By leveraging cloud-based software, Zubie enables users to track vehicle diagnostics, maintenance needs, GPS locations, and driving behavior. For businesses, Zubie offers an affordable fleet management solution that helps monitor vehicle usage, optimize operations, and enhance driver safety. Consumers can use Zubie to keep tabs on their personal vehicles, receive maintenance alerts, and ensure their vehicle’s health and safety.

    Zubie’s value proposition lies in its simple plug-and-play onboarding, intuitive mobile apps, and low total cost for both individual consumers and businesses managing fleets. The company’s software is designed to make vehicle data accessible and actionable, helping users reduce downtime, improve safety, and extend vehicle life.

    Who Uses Zubie?

    Zubie serves a diverse range of customers, from individual car owners to organizations with extensive vehicle fleets. Their business clients include companies in rental, service, and logistics sectors. Notable customers and partners include:

    • Rentall Software
    • WHEELSYS
    • Nationwide
    • WRANGLD
    • ServPro
    • BuyMax
    • Augusta Lawn Care
    • SPOT by xplor
    • WSU (Washington State University)
    • Decathlon Capital Partners
    • Turo (peer-to-peer car sharing)

    This client base illustrates Zubie’s focus on both B2B fleet management and consumer vehicle health monitoring.

    How Was Zubie Started?

    Zubie was founded and is headquartered in Bloomington, Minnesota. The company is privately held and employs between 11 and 50 employees. Its leadership team brings expertise in cloud-based SaaS technology and product solutions:

    • Chad Caswell, CEO: Delivers cloud-based SaaS technology and product solutions.
    • Mark Novak, Chief Revenue Officer: Leads global sales and business development.
    • Mike Ingson, CTO: Specializes in launching data-intensive, cloud-based software systems.
    • Natasha Tandeski, VP of Finance, and other directors and managers with backgrounds in business development, IT, customer success, and software engineering.

    You can read more about Zubie and their team on their About page.

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