What Does Unwrap.ai Do?

    Learn about what Unwrap.ai does, their services, and key information.

    What Does Unwrap.ai Do?

    Name: Unwrap.ai

    Headquarters: Santa Barbara, California

    Employees: 11-50 employees

    Unwrap.ai is an AI-driven platform designed to help product and customer experience (CX) leaders better understand their customers by automatically organizing and analyzing user feedback. Unwrap.ai specializes in consolidating feedback from multiple channels and delivering actionable insights that enable companies to build exceptional products with less manual effort.

    The platform integrates feedback from wherever users interact—be it surveys, support tickets, app reviews, or other sources. It then uses artificial intelligence to automatically categorize comments, trigger actionable alerts, detect anomalies, and present insights through powerful dashboards. This approach is aimed at reducing the time and complexity typically involved in gathering and analyzing customer feedback across various touchpoints.

    How was Unwrap.ai started?

    Unwrap.ai was founded by Ryan Millner and Ashwin Singhania, both former Amazon Alexa Product Managers. Drawing on their experience in natural language processing (NLP) and customer-facing product management, they created Unwrap.ai to automate the analysis of customer feedback and surface insights that product and CX teams can act on quickly. More about their founding story can be found on their About page.

    Who uses Unwrap.ai?

    Unwrap.ai serves a diverse range of technology-driven companies and consumer brands. Its customer base includes organizations such as Collective Health, Jetblue, Lyft, Perplexity, Hoka, UGG, Oura, Jobber, Microsoft, Github, Deckers, Zipcar, and Leonardo-ai. These companies use Unwrap.ai to streamline feedback management and drive product improvements based on real user input.

    What makes Unwrap.ai stand out?

    Unwrap.ai differentiates itself by:

    • Seamlessly integrating feedback from multiple user-preferred channels
    • Applying advanced AI for automatic categorization and anomaly detection
    • Delivering actionable alerts and insights via dashboards
    • Reducing manual effort and accelerating the feedback-to-action process

    This focus on automation and actionable intelligence supports product and CX leaders in making data-driven decisions quickly and effectively.

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