Sprig is an all-in-one product experience platform designed to help teams optimize product adoption, retention, and satisfaction at scale. Sprig provides software tools that enable companies to gather actionable product insights, leverage AI-powered analytics, and enhance user experiences across digital products.
Sprig's platform is used by next-generation companies such as PayPal, Figma, Dropbox, Square, Ramp, and Coinbase to unlock the full potential of their products. The solution focuses on empowering product teams to make informed decisions through continuous feedback, in-product surveys, and data-driven recommendations, all aimed at improving user engagement and loyalty.
Backed by leading investors including Andreessen Horowitz, Accel, First Round Capital, and Figma Ventures, Sprig distinguishes itself through its integration of AI and its ability to scale product experience optimization for companies of varying sizes.
Who Uses Sprig?
Sprig serves a diverse range of technology and digital-first organizations. Their customer base includes prominent names such as:
- PayPal
- Figma
- Dropbox
- Square
- Ramp
- ClassPass
- Coinbase
- Notion
- Webflow
- Robinhood
- Visa
- HelloFresh
- Wayfair
- Peloton
- Codecademy
- Loom
- Mixpanel
These companies use Sprig to gain deeper insights into user behavior, streamline onboarding, and drive product improvements that lead to higher retention and satisfaction rates.
How Was Sprig Started?
Sprig was founded in San Francisco, California, by a group of leaders and operators with extensive backgrounds in technology and product development. The founding team includes individuals such as Elad Gil (Co-Founder at Color Genomics), Dylan Field (CEO and Co-Founder at Figma), Ben Porterfield (Co-Founder at Looker), Akshay Kothari (COO and Co-Founder at Notion), Jack Altman (CEO and Co-Founder at Lattice), and others with experience at companies like Uber, WeWork, Flexport, and more. Their combined expertise shapes Sprig's approach to building tools that solve real-world product experience challenges. More information about Sprig's team and history can be found on their About page.
What Industry Does Sprig Operate In?
Sprig operates within the software development and product management sector, providing SaaS solutions aimed at digital product teams, growth leaders, and organizations focused on user-centric product development.
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