SheerID is an identity verification platform designed to help brands verify the eligibility of customers in specific consumer communities—such as students, military members, teachers, and first responders—for exclusive offers and loyalty programs. Using its platform, brands can instantly verify customer identities through access to over 200,000 authoritative data sources worldwide, reducing fraud and ensuring only eligible individuals access gated promotions.
SheerID’s solution enables companies to create personalized, secure offers, distributed via loyalty programs, digital wallets, and other digital channels. With coverage for more than 2.5 billion people globally, SheerID serves as a trusted partner for some of the world’s largest brands.
The platform is notable for its approach to privacy: SheerID does not share or sell customer data. The company is ISO Certified and participates in the MACH Alliance, signaling commitment to interoperability and best-of-breed technology ecosystems.
How was SheerID started?
SheerID was founded in 2011 by a team that recognized the need for brands to efficiently and securely reach student audiences with exclusive deals. Jake Weatherly, the CEO, leads the company, which has since expanded its reach to many other consumer communities and industries.
Who uses SheerID?
SheerID’s identity verification services are used by a wide range of global brands looking to engage valuable consumer groups with targeted offers. Notable customers include:
- Amazon
- Home Depot
- Spotify
- T-Mobile
- Nike
- Lenovo
- The North Face
- Duolingo
- Paramount
- Singapore Airlines
- Sonic Drive-In
- Sleep Number
- Michaels
- YNAB (You Need A Budget)
- Princess Cruises
- Cheap Caribbean
- SoundCloud
- Peacock
- J.Crew
These companies leverage SheerID to increase customer acquisition, drive loyalty, and mitigate fraud when providing exclusive access to discounts and rewards.
What makes SheerID different?
SheerID stands out for the scale and authority of its data network—verifying more than 2.5 billion people from 200,000 data sources—as well as its privacy policy that ensures customer information is never sold or shared. The platform’s instant verification capabilities help brands unlock new revenue opportunities while minimizing risk.
Where is SheerID headquartered and how big is the company?
SheerID is headquartered in Portland, Oregon, United States, and employs between 201 and 500 people. The company is privately held and backed by investors such as Fortson VC, Brighton Park Capital, Centana Growth Partners, Voyager Capital, and CVC Growth Partners.
You can learn more about SheerID’s story on their About page.
Use PromptLoop to Uncover Company Data
Looking for more company insights like this? PromptLoop helps you go deeper, providing unique data points and analysis on companies like SheerID and many others. Automate your research and find the information that matters most. Discover how PromptLoop can accelerate your market intelligence. Get A Free Demo to learn more.