SetSail (acquired by ZoomInfo) is an AI-powered analytics platform designed for revenue teams. SetSail transforms sales data into actionable insights, helping go-to-market teams optimize their sales processes and drive better outcomes.
SetSail leverages machine learning to analyze a company's sales activity and tailor insights to its specific sales process. The platform enables sales and revenue teams to identify trends, monitor performance, and receive timely recommendations, ultimately helping organizations sell smarter and more efficiently. Unlike traditional reporting tools, SetSail focuses on delivering real-time, actionable analytics that are tuned to the unique workflows of each business.
How was SetSail started?
SetSail was established by a group of leaders with extensive backgrounds in sales, SaaS, and technology. The founding team includes professionals such as Alex Alleyne (Specialist Sales Lead at Amazon Web Services), Todd Barnett (CRO at Drift), Maryann Wofford (Salesforce Area VP & Cloud Sales Leader), Anna Baird (CRO at Outreach), and others with experience at companies like McAfee, Pendo, and Insight Partners. Their collective expertise in revenue operations and enterprise sales shaped SetSail's focus on delivering data-driven solutions for revenue teams.
Who uses SetSail?
SetSail serves a wide array of B2B organizations seeking to enhance their sales performance through data-driven insights. Notable customers include Outsystems, LinkedIn, Armis, BigID, Cato Networks, Chronosphere, Databricks, Spotify, DoorDash, LeadIQ, Moloco, Reveal, Syncari, and Accord. These companies leverage SetSail to gain greater visibility into their sales activities and drive more predictable revenue growth.
What makes SetSail different?
SetSail differentiates itself by providing an AI analyst that integrates directly with a company's sales data and adapts to its unique processes. This approach allows teams to receive more relevant and timely recommendations than they would with generic analytics platforms. The focus on actionable, real-time insights tailored to each sales organization sets SetSail apart in the software development and sales analytics space.
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