What Does Setplex Do?

    Learn about what Setplex does, their services, and key information.

    What Does Setplex Do?

    Name: Setplex

    Headquarters: White Plains, New York, United States

    Employees: 51-200

    Setplex is a video delivery technology company that provides simple, powerful, and scalable OTT (Over-the-Top) solutions to customers worldwide. The company specializes in enabling broadcasters, content owners, and service providers to manage, distribute, and monetize video content across a variety of devices and platforms.

    Setplex’s core offerings focus on OTT and IPTV technology, allowing their clients to deliver live TV, VOD (video on demand), catch-up, and time-shifted content to end-users. Their platform encompasses middleware, apps, content delivery infrastructure, and analytics—aiming to simplify the complex workflow of video streaming at scale.

    A significant differentiator for Setplex is its strong commitment to research and development: over 65% of its workforce is dedicated to R&D, ensuring the company remains at the forefront of streaming technology innovation. Since its founding in 2006, Setplex has grown its footprint to serve more than 10 million subscribers across more than 20 markets, including the Americas, Europe, Asia, Africa, and the Middle East. Teams are present on every continent, supporting a diverse, global customer base.

    Learn more about Setplex on their About page.

    How was Setplex started?

    Setplex was founded in 2006 by Lionel Dreshaj (Co-Founder & CEO) and Ben Dreshaj (Co-Founder & CTO), along with a team of experienced leaders in software development and video delivery. The founding team brings expertise spanning operations, technology, business development, and global market expansion, which has helped position Setplex as a key player in the OTT/IPTV industry.

    Who uses Setplex?

    Setplex serves a wide range of clients involved in video content delivery, including:

    • Broadcasters and TV networks
    • Content owners and aggregators
    • Telecom and internet service providers
    • Enterprises seeking to distribute or monetize video content

    While specific customer names are not publicly listed, Setplex’s solutions are deployed in over 20 markets globally, reaching more than 10 million subscribers.

    What makes Setplex stand out?

    Setplex differentiates itself through its end-to-end OTT/IPTV solution suite, large investment in R&D, and the ability to scale across multiple regions and market segments. Their focus on innovation, combined with a global operational presence, allows them to address the rapidly changing needs of the streaming industry.

    Leadership Team

    Setplex’s leadership includes:

    • Lionel Dreshaj (Co-Founder & CEO)
    • Ben Dreshaj (Co-Founder & CTO)
    • Alan Youngstein (COO)
    • Yuri Bely (CIO)
    • Katerina Sviantsitskaja (Head of Human Resources)
    • Karl Tempest-Mitchel (EVP Business Development)
    • Jack Scarr (SVP Marketing)
    • Alejandra Vasquez (Onboarding & Account Manager)
    • Nelson Hulett (Regional VP, Americas)
    • Johnny Cheung (Regional VP, APAC)
    • Luis Brenes (Product & Technical Support Director)
    • Sergey Yarosh (Solution Architect)
    • Pavel Palaznik (Head of Program Management)

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