What Does Plative Do?

    Learn about what Plative does, their services, and key company information.

    What Does Plative Do?

    Name: Plative

    Headquarters: Brooklyn, NY, United States

    Employees: 51-200

    Plative is a software development consulting firm that specializes in creating customized solutions on the Salesforce and Oracle NetSuite platforms. Plative works with forward-thinking organizations to help them realize their future-state business goals by modernizing and integrating their critical technology systems.

    Plative approaches each engagement with an industry-specific perspective, designing cross-platform strategies that transform clients’ systems and processes to support ongoing innovation. The company offers end-to-end services for Salesforce and Oracle NetSuite—two of the most widely used cloud business platforms—helping clients maximize the value of their CRM (Customer Relationship Management), ERP (Enterprise Resource Planning), and related business applications.

    Plative is recognized as a Salesforce.com Summit Partner, Salesforce.org Premium Partner, and a Top-10 Oracle NetSuite Alliance Partner in North America, highlighting their expertise and standing among implementation partners for these platforms.

    Who Uses Plative?

    Plative serves innovative organizations across a variety of industries that are looking to enhance, integrate, or modernize their Salesforce and NetSuite environments. Their customer base includes companies such as Virtus, GemdaleUSA, Move United, School Status, Frey, ITW, and Pathful. These clients often seek Plative’s expertise to support digital transformation, streamline processes, and enable new business capabilities.

    How Was Plative Started?

    Plative’s leadership team brings direct experience in large-scale technology integration and business operations. For example, Ed Rayner (CFO of Pathful) and Mark Fry (SVP Ops) were involved in merging two education technology companies and integrating systems such as Salesforce, NetSuite, and Boomi. This background informs Plative’s approach to complex business transformation projects and system integrations.

    What Makes Plative Different?

    Plative distinguishes itself through its dual focus on both Salesforce and Oracle NetSuite platforms, as well as its industry-specific consulting approach. Their status as top-tier certified partners on both platforms demonstrates a high level of technical proficiency and trusted relationships with platform vendors.

    For more details about Plative’s team and approach, visit their About page.

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