Phygital24 is a SaaS eCommerce enabler that provides software tools to help businesses build and operate mobile and web stores for selling products online. Phygital24 primarily serves supermarket chains, grocery stores, restaurants, meat shops, and direct-to-consumer (D2C) brands, enabling them to establish their own digital storefronts tailored to their unique business requirements.
The platform offers a suite of features designed for easy implementation, allowing merchants to maintain their brand identity, deliver dedicated service for improved customer loyalty, and scale their online operations. With Phygital24, clients can create business rules and workflows that align with their specific needs, supporting growth and operational efficiency without extensive technical resources.
How was Phygital24 started?
Phygital24 was founded by a team with deep experience in retail, grocery, and food industry operations. Notably, the founding team includes individuals such as Nagasai Viswanath Saridey (Founder at MFPL), Anoop Agarwal (Freshito), Jagan Mohan Rao (Vijetha Super Markets), Vijaya Sree Inaganti (Sampoorna Super Market), and Sachin Agarwal (Urban Farm Fresh). Their direct backgrounds as operators in the retail and food sectors have helped shape Phygital24's focus on practical, user-friendly solutions for real-world commerce challenges. More about their background can be found on their About page.
Who uses Phygital24?
Phygital24's customer base is primarily composed of mid-sized to large retailers and food businesses seeking to enhance their digital presence. Notable customers include MFPL, Freshito, Vijetha Super Markets, Sampoorna Super Market, Urban Farm Fresh, Ushodaya Supermarket, TwentyFour Seven, Magson, GetFarmFresh, Qmart, Haiko Supermarket, Ashokamart, Ammaammas Easy To Cook, Foodex, Foodpoint, Zerowaste, Local Garden, and DailyFoods. These businesses leverage Phygital24 to manage online sales channels, improve engagement, and drive growth.
What makes Phygital24 different?
Phygital24 distinguishes itself by offering tools that allow merchants to retain full control over their brand and customer relationships, rather than relying on generic marketplace platforms. The ability to customize store rules and processes, combined with dedicated support for each customer, helps businesses achieve operational flexibility and stronger customer loyalty.
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