PERSUIT is an outside counsel management platform designed to help organizations efficiently manage their legal service providers and streamline the process of sourcing legal work. PERSUIT enables corporate legal departments to scope projects, receive competitive proposals from law firms, and make informed, data-driven decisions on legal engagements.
The platform is built to simplify and improve the traditional request for proposal (RFP) process between companies and their panel law firms. With PERSUIT, clients can:
- Drive healthy competition among panel law firms
- Build centralized and scalable legal sourcing processes
- Scale alternative fee arrangements (AFAs)
- Unlock data-driven insights into legal spend and firm performance
- Promote better collaboration and transparency with law firms
By automating and standardizing legal sourcing, PERSUIT aims to help organizations reduce legal costs, improve transparency, and ensure fair comparisons between law firm proposals.
Who Uses PERSUIT?
PERSUIT serves large enterprises and corporate legal departments seeking to optimize and control their external legal spend. Notable customers include Walmart, Novartis, Gilead, Corteva, TD Bank, CitiBank, JLL, Shell, and Wells Fargo. These organizations use PERSUIT to manage their relationships with outside counsel more efficiently and to ensure they receive the best value from their legal partners.
How Was PERSUIT Started?
PERSUIT was founded by a team with deep expertise in legal operations, technology, and B2B SaaS. CEO and Founder Jim Delkousis leads the company, supported by experienced executives such as Michelle Landy (COO and General Counsel), Carmel Smith (SVP of Customer Experience), and others who bring decades of experience in legal, technology, and finance. This leadership team’s background ensures a strong understanding of both the challenges faced by legal departments and the technology solutions required to address them. Learn more about the team on their About page.
What Makes PERSUIT Different?
PERSUIT stands out by focusing on automating and enhancing the full lifecycle of outside counsel engagement. Its emphasis on competitive bidding, scalable processes, and actionable analytics differentiates it from more manual or fragmented approaches traditionally used in legal procurement. The platform’s ability to handle alternative fee arrangements and provide data insights offers clients greater control and predictability over legal costs.
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