Magnify is a post-sales automation and orchestration platform focused on improving the customer experience for enterprise software companies. Magnify leverages machine learning to automate and optimize the various touchpoints customers encounter during onboarding and ongoing use of enterprise software solutions.
The platform is designed to reduce manual work for Customer Success and Product teams by integrating seamlessly with existing systems through a no-code interface. This enables organizations to streamline post-sales processes, ensuring customers have a smoother, more consistent experience while allowing internal teams to focus on higher-value tasks.
How Was Magnify Started?
Magnify was founded by a team of leaders with deep experience in customer success and enterprise software. The founding team includes Stephen Wise (Director of Scale CS at a major software company), Amy Carlson (VP, Global Customer Success at Netwrix), Ryan Richards (Director of Customer Success), Emilia D'Anzica (CEO), Jamie Kiser (COO), Kristi Faltorusso (Chief Customer Officer), Josh Crossman (CEO), Mike Saffitz (VP of Engineering), and Ria Kapila (Head of Product Management). Their combined expertise in customer success, product management, and engineering shapes Magnify’s focus on automating and simplifying post-sales operations.
Who Uses Magnify?
Magnify primarily serves B2B software companies and enterprises looking to enhance their post-sales customer experience. Notable customers include:
- Netwrix
- Vista Equity Partners
- Growth Molecules
- Talend
- ClientSuccess
These organizations rely on Magnify to automate customer engagement, onboarding, and ongoing support workflows, helping them deliver scalable customer success.
What Makes Magnify Different?
Magnify’s key differentiator is its use of machine learning to automate complex customer workflows and its no-code integration, which allows teams to quickly implement and adapt the platform without heavy engineering resources. This approach simplifies the orchestration of customer journeys, reducing manual interventions and driving efficiency for Customer Success and Product teams.
Where is Magnify Based and How Big is the Team?
Magnify is headquartered in Seattle, Washington, United States, and operates as a privately held company with a team size of 11-50 employees.
For more details about Magnify’s mission and team, visit their About page.
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