MadMen AI is an advertising technology platform that helps brands create winning ads by leveraging actionable insights from competitors, industry leaders, and their own top-performing campaigns. MadMen AI uses an Agentic platform approach, focusing on data-driven ad creation and optimization to address the growing challenges of digital advertising—where rising CPMs and CPAs have made ad performance and cost management more difficult than ever.
The platform is designed to analyze large datasets from across the advertising landscape, enabling brands to identify patterns and strategies that consistently outperform the market. By doing so, MadMen AI aims to help clients achieve up to 40% higher ROAS (Return on Ad Spend) and significantly reduce the costs associated with testing underperforming ads. This solution is particularly valuable in a market where only a small percentage of ads become successful, and inefficient testing can lead to substantial wasted spend.
How was MadMen AI started?
MadMen AI was founded by Vinay Jain and Aman Jain, both with extensive experience in product and engineering leadership at major tech companies. Vinay Jain previously worked as a PM/EM at Facebook (now Meta), focusing on products like Facebook Lead Ads and WhatsApp Business API. Aman Jain held TL/EM roles at Twitter, WhatsApp, and Instagram, contributing to projects including Twitter Dynamic Product Ads and Instagram Live Video. Their backgrounds in large-scale digital advertising and social media platforms directly inform MadMen AI’s approach to leveraging data for ad optimization. MadMen AI is venture-backed by Wing VC and South Park Commons, two respected Silicon Valley investors.
Who uses MadMen AI?
MadMen AI primarily targets top brands and organizations seeking to improve the effectiveness and efficiency of their advertising. While specific customer names are not publicly listed, the platform is designed for marketing teams, growth leaders, and agencies aiming to outperform competitors and gain deeper insights from both their own campaigns and the broader market.
What makes MadMen AI different?
- Focus on actionable intelligence: MadMen AI goes beyond generic ad suggestions by unlocking competitor, industry, and historical ad data to inform creative decisions.
- Performance-oriented results: The platform emphasizes measurable improvements, such as increased ROAS and reduced testing costs.
- Founders with deep industry expertise: The leadership team’s background in building advertising products at Meta, WhatsApp, Twitter, and Instagram underpins the company’s technical and strategic capabilities.
Where is MadMen AI based?
MadMen AI is headquartered in Burlingame, California, United States. The company operates with a team of 11-50 employees and is privately held. You can learn more about their team and mission on their About page.
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