MadKudu is an AI sales copilot platform designed to streamline sales prospecting by automating research, contact discovery, list building, and messaging—directly within the tools sales teams already use. MadKudu integrates with systems such as Gong, Salesforce, and Outreach to reduce manual effort and bring actionable insights to sellers in one place.
By leveraging internal company data alongside external signals, MadKudu automates the process of researching accounts and identifying new contacts. The platform delivers a unified view of relevant information, enabling sales teams to prioritize leads, personalize outreach, and accelerate pipeline generation—all without switching between multiple tools or data sources.
How Was MadKudu Started?
MadKudu was founded by Sam Levan, Francis Brero, and Paul, combining experience in software, product development, and sales automation. The leadership team brings a focus on creating efficient, user-friendly solutions for sales professionals. More about their story and team is available on their About page.
Who Uses MadKudu?
MadKudu serves a range of technology-driven organizations looking to optimize sales productivity and efficiency. Notable customers include:
- Dropbox
- Unity
- MongoDB
- Intercom
- Snyk
- Cockroach
- Gong
- Figma
- Autodesk
- Xometry
- Algolia
- Avalara
- Instawork
- Bloomreach
- Udemy
- Plaid
- Lucidchart
- dbt-labs
- Outsystems
These companies use MadKudu to automate prospecting workflows and inform sales activities with data-driven insights.
What Makes MadKudu Different?
MadKudu stands out by embedding AI-driven sales automation within widely used sales tools, reducing context switching and manual data gathering for sellers. This integration of internal and external data sources provides sales teams with timely, actionable insights to improve prospecting outcomes.
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