Holacasa is a mortgage automation platform for real estate brokers in Latin America, designed to streamline the home financing process for both brokers and their customers. Holacasa provides a white-label, end-to-end solution enabling instant mortgage quotes, pre-qualification, and fast application submissions—all integrated within the broker’s existing workflow.
Real estate professionals and agencies use Holacasa to offer clients a seamless mortgage experience, from initial inquiry to loan approval, without leaving their branded environment. The platform includes dashboards for real-time status tracking, lead ranking, and performance analytics, helping real estate companies manage leads and monitor deal progress more effectively.
What technology enables Holacasa's mortgage platform?
Holacasa leverages SaaS and fintech technology to digitize and automate the traditionally manual mortgage origination process. Its system integrates with lenders and real estate CRMs, providing instant eligibility assessments and automating document management. The white-label approach allows real estate companies to present a unified customer journey under their own brand while Holacasa handles the technical and regulatory complexity in the background.
Who uses Holacasa?
Holacasa primarily serves real estate brokers and agencies across Mexico and Latin America. These users benefit from offering mortgage solutions directly to their clients, increasing conversion rates and improving customer satisfaction. Real estate companies also use Holacasa’s dashboards to access real-time loan status, manage lead pipelines, and gain insights into their sales performance.
Who are Holacasa's competitors?
Holacasa competes within the proptech and mortgage technology sector, particularly focused on the Latin American market. Notable competitors and comparable platforms include:
- Floify: Digital mortgage origination software, primarily targeting the US market.
- Ocrolus: Automates document analysis and loan processing for mortgage workflows.
- ICE Mortgage Technology: Offers end-to-end real estate and housing finance digitization solutions.
- Automation Anywhere: Provides RPA-driven mortgage process automation.
- CoreLogic: Streamlines origination workflows for lenders and brokers.
- BNTouch CRM: Mortgage CRM and lead management for brokers and loan officers.
- Brokermint: Cloud-based back-office management for real estate professionals.
While many competitors focus on the US or global markets, Holacasa differentiates itself by tailoring its technology and services specifically for the needs of brokers and agencies in Mexico and broader Latin America.
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