Crema is a design and technology consultancy that helps businesses build custom software solutions tailored to their unique needs. Crema partners with companies to develop software products that address critical business challenges, from process automation and data-driven decision making to preparing organizations for scalable growth.
Crema's core offering combines business strategy, user experience (UX/UI) design, and software development. Their product teams are structured to blend technical expertise with business insight, ensuring each solution is crafted to deliver measurable outcomes. Services include:
- Problem framing and business strategy
- User experience (UX) and user interface (UI) design
- Custom software development
Unlike traditional software development firms, Crema positions itself as a strategic partner rather than a "dev shop". Their approach centers on small, agile, cross-functional teams that work closely with clients, prioritizing clear communication and business results. This highly bespoke and collaborative model aims to maximize impact and drive long-term value for clients.
How was Crema started?
Crema was founded in 2009 by George Brooks (Founder & CEO) and Dan Linhart (Co-Founder & COO). Their vision was to create a company they themselves would want to work for—one built around partnership, critical thinking, and a focus on meaningful outcomes rather than simply delivering code.
Who uses Crema?
Crema serves a diverse client base, including companies in construction, finance, security, retail, and more. Notable clients include JE Dunn Construction, Beazley Security, H&R Block, CommunityAmerica Credit Union, Fishtech, IDDEO, Select Quote, Kudelski Security, Adidas, SBI, and Callaway Golf Company. These organizations rely on Crema to design and develop world-class digital products that support their business objectives.
What makes Crema different?
Crema differentiates itself through its highly strategic, partnership-driven approach. Rather than focusing solely on code delivery, Crema emphasizes collaboration, critical thinking, and business alignment throughout the product development process. Their agile, cross-functional teams ensure projects remain focused and impactful, minimizing distractions and maximizing communication. This method stands out among product agencies for its attention to both technical excellence and business outcomes.
For more about their methodology and philosophy, see their About page.
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