What Does Cliff.ai Do?

    Learn about what Cliff.ai does, their services, and key information.

    What Does Cliff.ai Do?

    Name: Cliff.ai

    Headquarters: Denver, CO, United States

    Employees: 201-500

    Cliff.ai is now part of Quantive, a leading strategy execution software platform that helps organizations manage and achieve their goals using the OKR (Objectives and Key Results) methodology.

    Quantive’s platform is designed to embed strategic priorities, track progress, and ensure alignment across teams by integrating daily operations with high-level objectives. Cliff.ai’s integration into Quantive enhances this offering, providing advanced capabilities for business visibility and organizational alignment.

    With more than 2,000 global customers—including enterprises, startups, not-for-profits, and government organizations—Quantive (now incorporating Cliff.ai) supports businesses undergoing transformational change and seeking accelerated growth through improved strategic execution.

    How Was Cliff.ai Started?

    Cliff.ai was founded by a team of technology and business leaders with expertise in software development and business performance management. Key executives include Radoslav Georgiev (CEO, co-founder), Tonie Aughavin (SVP, GTM Performance), Leon Russo (SVP, Customer Success), and Fabrizio Cavanna (SVP, Finance). Ivan Osmak and Bo Pedersen, co-founders of Quantive, along with partners and investors from Index Ventures, Insight Partners, and CRV, have played significant roles in the company’s growth and direction. You can learn more about the leadership on the Quantive About page.

    Who Uses Cliff.ai and Quantive?

    Quantive, now including Cliff.ai’s technology, serves a broad range of organizations worldwide. Some of their notable customers include:

    • Inditex
    • Societe Generale
    • Deutsche Telekom (DT)
    • Adobe
    • TomTom
    • TUV SUD
    • Mazda
    • Red Hat
    • The Stepstone Group

    These clients span diverse industries, illustrating the platform’s flexibility in supporting enterprise strategy execution, digital transformation, and organizational alignment.

    What Makes Cliff.ai (Now Quantive) Stand Out?

    Quantive’s main differentiator is its integration of strategic context and priorities directly into daily workflows, enabling real-time tracking and adjustment of objectives. By embedding the OKR methodology, the platform fosters transparency, accountability, and agility across all organizational levels, helping businesses respond quickly to change and maintain focus on their most important goals.

    Company Overview

    • Industry: Software Development
    • Type: Privately Held
    • Location: Denver, CO, United States
    • Employee Count: 201-500

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