What Does Boostly Do? Restaurant SMS & Gamified Marketing Explained

    Learn about what Boostly does, their SMS-based marketing platform for restaurants, competitors in the space, and key company details.

    What Does Boostly Do? Restaurant SMS & Gamified Marketing Explained

    Name: Boostly

    Headquarters: Lehi, UT, USA

    Employees: 51-200

    Boostly is a gamified marketing platform for restaurants that leverages behavioral-based marketing and SMS-based experiences to drive significantly higher consumer engagement and revenue. Boostly enables restaurants to reach and interact with guests using text message campaigns that incorporate game mechanics, resulting in up to 10x greater engagement compared to traditional marketing methods.

    How does Boostly's technology work?

    Boostly connects to all available sources of consumer data for a restaurant, building large and highly engaged customer audiences from scratch. Their system uses behavioral triggers and gamified SMS experiences—such as contests, rewards, and time-sensitive offers—to motivate guests to interact and return more frequently. Importantly, Boostly is designed to be hands-off for restaurant operators: their dedicated experts manage campaigns and audience building, minimizing the effort required from busy staff.

    • Automated audience building by aggregating guest data from multiple channels
    • Gamified SMS campaigns that increase participation and drive repeat visits
    • Dedicated campaign management for a low-touch operator experience

    Who uses Boostly?

    Boostly serves restaurants of all sizes across the United States, particularly those seeking to increase guest engagement, repeat business, and overall revenue without adding to staff workload. Their approach is especially valuable for restaurants looking to modernize their marketing, collect first-party data, and compete with larger chains on guest loyalty.

    Who are Boostly's competitors?

    Boostly operates in the restaurant SMS marketing and engagement technology space, alongside several other platforms that offer text-based marketing solutions for restaurants:

    • Textedly: Provides restaurant text messaging solutions to deliver deals and promotions directly to customers.
    • SlickText: Enables restaurants to grow their customer base and automate review collection through SMS marketing.
    • Vibes: Offers SMS platforms for restaurant and QSR leaders to connect and reward consumers.
    • Paytronix: Delivers SMS marketing tools and guidance for restaurants to maintain guest relationships.
    • Voxie: Focuses on combining SMS and email campaigns for restaurant promotions.
    • Popmenu: Uses SMS marketing to drive visits during non-peak hours with incentives.

    What differentiates Boostly is their focus on gamification, behavioral triggers, and a fully managed service that minimizes effort for the restaurant.

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