Blueday, Inc. (blueday.com) is a software development company that provides AI-powered solutions designed to help retail stores maximize efficiency, optimize sales, and respond quickly to changing business conditions.
The core offering from Blueday is the Blueday Store Performance System—a platform that analyzes large volumes of a retailer's data in real-time to uncover actionable patterns. This enables store teams to make smarter operational decisions, better allocate labor, and quickly address both risks and opportunities as they arise. By leveraging artificial intelligence, Blueday helps stores operate at peak efficiency, even with smaller teams and reduced foot traffic, which has become increasingly important in the modern retail landscape.
How does Blueday, Inc. help retailers?
Blueday's system is tailored for brick-and-mortar retailers facing pressure to do more with fewer resources. The platform's data-driven approach covers planning, execution, and optimization at the store level. Key benefits reported by users include:
- Time savings through automation of routine decision-making
- Reduction in wasted effort and improved use of labor resources
- Enhanced ability to adapt quickly to changes in customer patterns or external factors
- Improvements in sales efficiency and overall store performance
Who uses Blueday, Inc.?
Blueday, Inc. is trusted by over 50,000 users across 5,000 retail stores worldwide. Their customer base includes well-known brands such as:
- Mulberry
- David Yurman
- Saks Fifth Avenue
- Ferragamo
- Kate Spade
- Coach
- Michael Kors
This demonstrates Blueday's focus on serving large and premium retailers that require scalable, real-time insights to optimize their store operations.
Leadership Team
Blueday's leadership draws on deep expertise in retail technology and analytics:
- Ali Asaria: Founder and CEO of Tulip
- Graeme Grant: EVP Analytics at Tulip; previously held leadership roles at Salesforce Commerce Cloud, Demandware, and Oracle Retail
- Ian Rawlins: CEO
Their combined backgrounds in retail software, analytics, and commerce cloud platforms inform Blueday's approach to solving complex retail challenges with technology. More details about their leadership and company history can be found on their About page.
Where is Blueday, Inc. located?
Blueday, Inc. is headquartered in Boston, MA, United States, and operates globally.
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