What Does Afresh Do?

    Learn about what Afresh does, their services, and key information.

    What Does Afresh Do?

    Name: Afresh

    Headquarters: San Francisco, California

    Employees: 51-200 employees

    Afresh is a software company focused on reducing food waste and improving the accessibility of fresh food. Afresh develops AI-powered solutions that help grocery retailers optimize ordering, forecasting, and daily operations in their fresh food departments.

    Their core product, the Fresh Operating System, enables brick-and-mortar grocers to accurately predict demand and streamline produce ordering. This technology addresses the unique challenges of managing perishable inventory in grocery stores, aiming to minimize spoilage and maximize freshness for consumers. To date, retailers using Afresh have placed over $1.6 billion in produce orders across the United States, collectively preventing 34 million pounds of food from going to waste.

    How does Afresh's technology work?

    Afresh leverages artificial intelligence and data analytics to create accurate forecasts for fresh food departments. The platform integrates with store operations, analyzing sales data, inventory levels, and other variables to recommend optimal order quantities and reduce manual guesswork. This approach helps retailers maintain the right balance of stock, reduce shrink, and improve profitability while contributing to environmental sustainability.

    Who uses Afresh?

    Afresh primarily serves regional and national grocery retailers seeking to improve efficiency in their fresh food operations. Key customers include:

    • Albertsons
    • WinCo
    • Save Mart
    • Fresh Thyme
    • Cub
    • Bashas
    • Heinen’s
    • Smart and Final
    • Stater Bros

    These partnerships illustrate Afresh's traction among major grocery chains in the US.

    Who founded Afresh?

    Afresh was co-founded by Matt Schwartz (CEO) and Nathan Fenner (President), alongside a leadership team with expertise spanning software engineering, sales, and operations. The broader founding and executive team includes Dain Charette (Chief Revenue Officer), Kristina Kemmer (SVP of Engineering), Evan Kravitz (VP of Sales), Katie Tokars (VP of People), Erica Hanson (VP of Strategy and Finance), Cynthia Carpio (Director of Finance and Accounting), Sean Meador (Director of Product Engineering), and Aria Jelinek (Director of Product Marketing). You can learn more about their mission and team on Afresh's About page.

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