Activated Insights is an award-winning software company that enables senior care providers to collect and act on feedback from their employees and residents, with the goal of improving workplace culture and quality of care. Activated Insights specializes in providing tools for gathering feedback, measuring engagement, and helping organizations achieve recognition for their workplace environments.
The company's primary offering is a platform that helps senior care organizations collect insights from both staff and residents. This information is used to identify areas for improvement, enhance engagement, and ultimately deliver better resident experiences. Activated Insights is particularly known for assisting senior care providers in obtaining Great Place to Work certification and for amplifying positive feedback through Google reviews, which can support both recruitment and reputation management.
Who Uses Activated Insights?
Activated Insights serves a wide range of senior care organizations, including both large and mid-sized providers. Some of their notable customers include:
- Home Instead
- Addus HomeCare
- Always Best Care
- Comfort Keepers
- Sunrise Senior Living
These companies use Activated Insights to monitor workforce engagement, improve resident satisfaction, and gain recognition in the industry.
How Was Activated Insights Started?
Activated Insights was founded by a team with diverse backgrounds in healthcare, technology, and business leadership. The leadership team includes:
- Bud Meadows: Chief Executive Officer (LinkedIn)
- Todd Austin: President and COO (LinkedIn)
- Linda Leekley: Chief Clinical Officer (LinkedIn)
- John Carter: Chief Technology Officer (LinkedIn)
- Louie Frank: Chief Revenue Officer (LinkedIn)
- Nate Anastasoff: Chief Financial Officer (LinkedIn)
- Sarah Dirks: EVP Business Development (LinkedIn)
- John Porricolo: Senior VP of Marketing (LinkedIn)
- Dima Fradkin: SVP of Engineering (LinkedIn)
- Chris Schwerdt: VP of Engineering (LinkedIn)
- Jeffrey Ellsworth: VP of Product (LinkedIn)
- Josh Kondik: VP of Sales Strategy and Operations (LinkedIn)
- Kire Madsen: VP of Customer Success (LinkedIn)
- Sasha Erickson: Director of People Operations (LinkedIn)
You can learn more about their story and leadership team on their About page.
What Makes Activated Insights Unique?
A key differentiator for Activated Insights is its focus on the senior care sector, providing specialized tools for both employee and resident feedback. Their expertise in helping organizations achieve Great Place to Work certification and their ability to leverage positive customer feedback through public channels like Google reviews set them apart in the employee engagement and reputation management space for care providers.
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